Mice Travel2

Some travel groups have recently begun to move away from “MICE” as an acronym and toward terms like “events industry” or “conference travel.” Terms like these may avoid the association with rodent infestations, but they leave out incentive travel and its unique focus on traveling as a company perk.

To understand how incentive travel is different from conferences and events, you have to look at the types of MICE travel together.

Meetings: One-time or repeat travel events centered around an activity or goal. Meetings often take place at hotels or convention centers.